Local Showcase
2025 / 02 / 12Local Showcase: Local Farmers, Producers, and Flavours
We are excited to introduce the Local Showcase! A special winter initiative bringing together some of the best local producers, farmers, and food artisans.
We’ve transformed stalls on the lower level of the market into NEW vibrant venues. You will be able to explore a diverse lineup of local businesses each day.
Launch & Schedule
We kicked off the Local Showcase with a fantastic launch event on Friday, February 7th, and Saturday, February 8th. The Local Showcase will continue to run every Thursday, Friday and Saturday throughout February and March 2025.
MEET THE LOCAL SHOWCASE VENDORS
Each of the participating businesses brings something special to the Local Showcase. Here’s a closer look at who’s involved:
Caribb Pop
About: A tropical soda brand that offer low-sugar beverages designed to support gut health.
CARIBB POP is addressing the need for healthier soda options. Promoting better wellness and self-care, while bringing delicious tropical flavours and cultural representation.
Developed by a Caribbean-Canadian Holistic Nutritionist, and winner of the SWOBEN & McMaster IF pitch competition. Michael and his wife Jennifer are the visionary founders behind CARIBB POP.
Instagram: www.instagram.com/caribbpop
Foundry Ice Cream
About: Foundry Ice Cream is known for its handcrafted, small-batch ice creams made with high-quality local ingredients. Their unique flavors and creamy textures make every scoop unforgettable.
Foundry Ice Cream is a small-batch ice cream producer based in Hamilton, Ontario. They specialize in crafting rich, French-style ice cream using fresh Ontario cream and milk and are committed to incorporating seasonal ingredients from local producers. With over forty original flavors, their offerings include unique creations like Girl Guides’ Cookies and Cream.
For the latest updates and flavor offerings, you can follow them on Instagram.
Instagram: www.instagram.com/foundryicecream
Grain & Grit Brewery
About: This West Hamilton brewery is celebrated for its innovative and approachable craft beers. With a focus on community and quality, Grain & Grit delivers fresh, small-batch brews that reflect their passion for the craft.
Grain & Grit Beer Co. is a family-run, community-focused craft brewery founded by Joe and Lindsey Mrav. Known for their innovative and high-quality small-batch beers, they offer a diverse lineup, including IPAs, stouts, and sours. The brewery fosters an inclusive and welcoming environment, regularly hosting events and collaborations within the craft beer community. Their beers are available for purchase online, with options for curbside pickup and shipping within Ontario.
Instagram: www.instagram.com/grainandgritbeer
Facebook: www.facebook.com/grainandgritbeer
Website: www.grainandgritbeer.com
Humble Bee
About: Humble Bee produces pure, raw, and unfiltered honey straight from the hive. They’re committed to sustainable beekeeping and providing delicious, high-quality honey to the local community.
Humble Bee Inc., founded by Luc Peters in 2013, is an urban beekeeping company based in Hamilton, Ontario, managing hundreds of hives across the region. They specialize in honey production, beekeeping equipment sales, and education, offering lessons and api-tourism experiences. Committed to sustainable practices, they avoid antibiotics and synthetic miticides, focusing on breeding disease-resistant and hygienic bee stock. Humble Bee mission is to promote beekeeping awareness while actively supporting pollinator health by educating the community while fostering sustainable practices and advocating for the protection of vital pollinator habitats. As a result of their dedication, they have received well-deserved recognition, including a First Ontario Business Award in 2018.
Instagram: www.instagram.com/humblebee
Facebook: www.facebook.com/HumbleBee
Website: www.humblebee.buzz
Plan B Organic Farms
About: Plan B Organic Farm is a family owned & operated, certified organic vegetable farm in Flamborough, Ontario, in the North-West corner of the Hamilton region. They grow 30 acres of veggies, greens & fresh herbs in the fields and under cover in their greenhouses. Established in 1997 by Rodrigo Venturelli, Alvaro Venturelli and Melanie Golba, Plan B is Hamilton’s original organic Community Supported Agriculture farm. The name “Plan B” was chosen because it symbolized their desire to provide the community with an “alternative” to veggies grown using “chemical agricultural practices”. Their crops are Certified Organic by Pro-Cert Canada.
Instagram: www.instagram.com/planborganicfarms
Facebook: www.facebook.com/planbfarms
Website: www.planborganicfarms.ca
Summit Station Dairy
About: SUMMIT STATION DAIRY AND CREAMERY is an on-farm dairy and retail store located on the
Loewith Family Dairy farm in Hamilton, Ontario. Using only A2A2 milk from the herd, Summit
Station processes and bottles whole milk, unhomogenized milk, chocolate milk, strawberry milk,
skimmed milk, table cream, and egg nog. Don’t miss out on the fresh cheese curds that you can purchase at the Local Showcase.
The Summit Station store location has been built to resemble an old Ontario train station,
complete with its own ‘abandoned’ railroad. Greeting customers as they make their way to the
building is a life-sized model cow with a perfect heart shaped marking on her side – painted to
match the real ‘Valentina’ cow in the barn.
Summit Station has once again brought the ‘milkman’ tradition back to Hamilton residents. To make this possible, they have introduced a dedicated delivery service using their own drivers and vans. They have developed a convenient membership platform, ensuring that fresh, glass-bottled milk arrives right at local doorsteps.
With the launch of Summit Station Dairy & Creamery, the Loewith family is now able to control
every step of dairy production – from planting the crop to milking the cows to packaging the
product to picking up the empty glass bottles from a doorstep.
Instagram: www.instagram.com/summitstationdairy
Facebook: www.facebook.com/summitstation
Website: https://summitstationdairy.com
West Avenue Cider
About: West Avenue Cider is an independently owned and operated cidery founded in 2012 by husband-and-wife duo Chris Haworth and Amy Robson. Located in Flamborough, Ontario, with a production facility in Hamilton, the cidery is known for its high-quality, small-batch ciders made exclusively with premium Ontario heritage apples. Chris, a former Michelin-trained chef, draws inspiration from his British roots. The company’s flagship products, Heritage Dry and Cherriosity, are crisp, refreshing ciders with a 6.5% ABV, available in cans and on draught at LCBO, Loblaws, and select restaurants across Ontario.
Committed to quality and sustainability, West Avenue takes a hands-on approach, often foraging for unique fruit varieties and planting heritage apple orchards. As part of their growth, they acquired a 75-acre farm, Somerset Orchards, in Carlisle, Ontario, where they planted a 15-acre heritage apple orchard in 2015.
West Avenue Cider has won numerous awards. “Best Cidery in Canada” by Lux Life UK in 2019. Plus, multiple medals at the Great Lakes International Cider and Perry Competition (GLINTCAP). Their dedication to craft cider has earned them accolades from industry experts, and they have consistently been voted “Best Cidery in Ontario” at the Golden Tap Awards from 2014 to 2017.
Ask about the limited-edition new release “No Sugar” cider line. Features zero sugar, is non-GMO, vegan, gluten-free, and unpasteurized. Enjoy the taste of the countryside to city dwellers with their authentic, high-quality offerings.
Instagram: www.instagram.com/westavenuecider
Facebook: www.facebook.com/WestAvenueCider
Website: www.westavenue.ca
ZEG Sauces
About: ZEG Sauces, based in Hamilton, Ontario, offers a range of premium sauces designed to enhance the flavor of various dishes. The brand was inspired by the founder’s three children, each with distinct taste preferences, leading to the creation of three unique sauces:
- Formula Z: Bold, zesty, and full of flavor without being overly spicy.
- Formula E: Sweeter with a slight kick and well-balanced flavor.
- Formula G: Sweet with a hint of tanginess.
These sauces are versatile and can be used for basting, marinating, spreading, or as a side dipping sauce or dressing. ZEG Sauces complement a variety of foods adding flavour to chicken, ribs, vegetables, and tofu. ZEG Sauces are produced in Ontario, Canada, and aim to provide gourmet flavors that enhance all types of cuisine.
Instagram: www.instagram.com/zegsauces
Facebook: www.facebook.com/SavourTheFlavourZEG
Website: https://zegsauces.com
Join The Fun!
The Hamilton Farmers’ Market Local Showcase is the perfect opportunity to support local farmers, veggie & fruit producers, artisanal small-batch food producers and craft brewery & cidery businesses.
📍 Where: Hamilton Farmers’ Market, Lower Level
📅 When: Every Thursday, Friday and Saturday during February and March 2025
Let’s celebrate our local food community together! See you at the market.
🔔 Interested in becoming a Local Showcase vendor?
If you are local farmers, veggie & fruit producers, artisanal small-batch food producers and craft brewery & cidery business that might be interested in being a Local Showcase Vendor? We have space on Thursdays, & Fridays for select businesses.
Apply Online
Spots fill up fast!
If you have another type of business and interested in the other opportunities, such as Market Program (daily rental space) and Stall Rentals available in the Market, click Learn More below: